Custom Market Research

Committed to delivering actionable insights, our dedicated team of science advisors collaborates closely with clients to address their specific challenges and unlock growth opportunities. With Science and Medicine Group, rest assured, you’re partnering with a trusted ally in navigating the complexities of today’s dynamic market landscape.

Solutions for the Answers You Need

Custom market research illuminates consumer preferences, market trends, and competitive landscapes, guiding businesses in strategic decision-making. Our comprehensive suite of services encompasses a diverse range of solutions, including:

Market Size and Attractiveness

Identify potential revenue, target audiences, and potential profitability to make strategic decisions

Product Configurations and Pricing Optimization

Meet customer needs, stand out from competitors, and achieve optimal market success

Assessing Brand Loyalty for M&A Due Diligence

Ensure informed decisions about customer retention and long-term value

Collecting Customer Insights

Crucial to tailor your strategies, enhance satisfaction, and drive growth

Explore Our Methodologies & Tools

Our team of experts offer consultative support to ensure your study is meticulously designed to meet your specific needs. 

Quantitative Research

Surveys

Transform customer feedback into strategic advantage

Advanced Analytics

Conjoint Analysis 

Determine how people value different product attributes 

Van Westendorp 

Identify your optimal price point 

Market Segmentation

Tailor your interaction with your customers 

Dashboarding

Monitor, measure, and analyze data in your key areas

RateMyProduct

Self-service custom market research

Qualitative Research

In-depth interviews

Gain profound understanding and strategic clarity 

Focus Groups

Collective wisdom to refine your strategy 

Ethnographic Observation

Illuminate hidden patterns and consumer behaviors

Further explore the different types of market research in our free resource, “The Ultimate Market Research Guide: Making Data-Driven Decisions in the Life Sciences!”

What Makes Us Different

World-Class Panel

Our proprietary panel of well-vetted clinicians & lab professionals ensure the highest quality responses and results.

Top Talent

A multi-disciplinary team of scientists turned market researchers straddle the line of science and marketing.

Laser-Focused Knowledge

In-depth understanding of market dynamics, technologies, and competitors.

Unparalleled Credibility

Over 30 years of successful projects, syndicated reports, unique datasets, and client relationships to instill confidence in your decision making.

Partner with Science and Medicine Group for custom market research solutions that drive growth and innovation in science and medicine. Contact us today to discuss your project requirements and unlock actionable insights for your business success!